Analisis Proses Produksi Konten Kreatif Pada Kanal Youtube Kembara Sunyi

Abstrak

This research seeks to discuss the production process of an audio-visual content. This
research uses descriptive qualitative research methods and uses Charles Berger's Theory of
Planning to examine and dissect the production process on the Kembara Sunyi Youtube
Channel. The focus of this research is the 3 stages of production of the Kembara Sunyi
Youtube Channel, namely: Pre-production, Production, Post-production. The results of this
study show that the content production process on Kembara Sunyi's Youtube Channel is not
as complicated and complex as the production of a television program or movie. In its
production, Kembara Sunyi prioritizes pre-production as the main key in the production
process.