OPTIMALISASI PENGGUNAAN APLIKASI CANVA SEBAGAI SARANA DESAIN KREATIF UNTUK PUBLIKASI DIGITAL DI BBPMP JAWA TIMUR

indonesia

Abstract

The use of digital media in publications has become a crucial need for educational institutions to effectively and attractively deliver information. BBPMP East Java, as an educational quality assurance institution, utilizes the Canva application to enhance the quality of its digital publication designs. This initiative aims to optimize the use of Canva as a creative design tool, particularly for creating social media banners. The utilization of Canva as a publication medium at BBPMP East Java has provided ease and efficiency in producing visual communication materials. Canva, a web-based graphic design application, enables users to create appealing, professional, and easily accessible publication content, even without advanced design skills. The results of this initiative demonstrate that Canva facilitates more efficient and attractive design creation while supporting the visual communication goals of BBPMP East Java. This implementation not only improves the quality of publications but also provides training for staff and students on design technology.

Keywords: Canva, creative design, digital publication, BBPMP, social media