Kalangi, Meyti Hanna Ester, and Haryono Haryono. 2025. “The Impact of Implementing the Blue Ocean Strategy on Achieving Competitive Advantage: A Literature Review ”. International Conference On Economics Business Management And Accounting (ICOEMA) 4 (1):969-84. https://conference.untag-sby.ac.id/index.php/icoema/article/view/5674.